About
Primedges
Founded on March 25, 2024, and headquartered in Akure, Nigeria, Primedges is a forward-thinking e-commerce startup dedicated to revolutionizing the retail experience across Africa. With a commitment to quality and sustainability, we offer an extensive range of products—from food and apparel to essential goods—ensuring that our customers have access to what they need with just a few clicks.
The Philosophy
At Primedges, we believe that fashion is more than just clothing; it is a reflection of our sustainability. Our philosophy centers around the idea that every purchase can contribute to a greater purpose.
We prioritize quality over quantity, embracing the principles of sustainability and ethical production. Our commitment to the environment drives us to source materials responsibly and support fair labor practices, ensuring that our impact is positive at every level.
We envision a future where consumers are empowered to make informed choices, transforming their shopping habits into acts of kindness for the planet and society. Each item we create is designed not only to be stylish and functional but also to tell a story of connection and responsibility.
Our Mission
Connecting communities through e-commerce, driven by environmental stewardship and customer delight.
Primedges is dedicated to driving e-commerce excellence in Africa. We innovate sustainable solutions, deliver quality products, and empower our customers with service that goes above and beyond, ensuring they can shop with peace of mind and purpose.
Innovation-focused Mission Statement:
Driving e-commerce excellence in Africa, Primedges innovates sustainable solutions, delivers quality products, and empowers customers through exceptional service.
Our Vision
By 2050, Primedges aims to be Africa’s leading ecommerce platform, renowned for innovative, sustainable, and customer-centric solutions, empowering 10 million consumers to shop with purpose and convenience.”
Articulation
1. Leading ecommerce platform: Establish Primedges as a top player in Africa’s ecommerce market.
2. Innovative solutions: Continuously develop and integrate cutting-edge technology.
3. Sustainable practices: Set industry standards for eco-friendly operations.
4. Customer-centric: Deliver exceptional shopping experiences.
5. 10 million consumers: Reach a significant customer base.
6. Shop with purpose and convenience: Emphasize Primedges’ commitment to sustainability and customer delight.
Our Vision
By 2050, Primedges aims to be Africa’s leading ecommerce platform, renowned for innovative, sustainable, and customer-centric solutions, empowering 10 million consumers to shop with purpose and convenience.”
Articulation
1. Leading ecommerce platform: Establish Primedges as a top player in Africa’s ecommerce market.
2. Innovative solutions: Continuously develop and integrate cutting-edge technology.
3. Sustainable practices: Set industry standards for eco-friendly operations.
4. Customer-centric: Deliver exceptional shopping experiences.
5. 10 million consumers: Reach a significant customer base.
6. Shop with purpose and convenience: Emphasize Primedges’ commitment to sustainability and customer delight.
Unique Value Proposition
At Primedges, we are not only earmarkedto delivering a wide range of products but also to doing so sustainably. In all our packaging, we avoid using non-recyclable materials like nylon, reflecting our commitment to sustainable practices in every aspect of our business.
Target Market
Our primary audience spans Nigeria and Africa at large. We cater to a growing community that values quality products and eco-friendly practices, making us a preferred choice for customers who want to support businesses with a strong commitment to sustainability.